by admin | Jul 2, 2020 | 77WABC's "Mind Your Business", Jewish Home Article
On a recent 77WABC “Mind Your Business” broadcast, Yitzchok sat down to speak with James Rosebush about the keys to becoming an effective corporate communicator. James is the founder and CEO of GrowthStrategy, Inc., an international company that advises many corporate...
by admin | Jun 1, 2020 | 77WABC's "Mind Your Business", Bottom Line News, Business Class
We are all in a rush these days. We’re always running to a meeting (virtual, of course), running to finish a project before a deadline (from our home office), or running to set up all our children’s Zoom tablets in time for class. When do we have time for personal or...
by admin | Apr 30, 2020 | Bottom Line News
You may have noticed that over the past month, Bottom Line Marketing Group has rolled out our new corporate look. While we’d love to sit and talk about our rebrand, we feel it’s more appropriate to talk about how different the world looks now, with a global health and...
by admin | Feb 8, 2020 | Marketing Tip
Here’s a marketing tip for you: know your target market. Know everything about them; their ages, their employment, their mode of communication, their financial situation. No, this is not stalking, this is understanding how to reach your perfect client on their home...
by admin | Feb 3, 2020 | Bottom Line News
It’s 2020, and we all know that staying the same is not an option. It’s important to recognize that the world is changing, along with the people, economies and ideas that make the 21st century as exciting as it is. And so, with that in mind, Bottom Line Marketing...
by admin | Jan 31, 2020 | Marketing Tip
Remember that your message is being seen by real people. Speak to them on their level and make your message relevant to THEM. Give your company, campaign or message a human touch with emotional language focused on the consumer. Use colors and visuals that are pleasing...
by admin | Dec 18, 2019 | Marketing Tip
Consider the importance of your brand narrative. It’s all about telling your clients and potential clients what your brand represents and who you as a company are. Your narrative should be present in everywhere that you are represented; your written voice, your visual...
by admin | Dec 5, 2019 | 77WABC's "Mind Your Business", Jewish Home Article
SIM SHAIN is the CEO and founder of ParaFlight E.M.S and Aviation, a full-service medical and corporate charter company. Sim is a national registered paramedic, who started his EMS career in March 1993. Since 2007, he has worked as a 9-1-1 paramedic for the...
by admin | Oct 11, 2019 | 77WABC's "Mind Your Business", Jewish Home Article
Shep Hyken is an American customer service expert, author, and speaker. He is a New York Times and Wall Street Journal bestselling author, and has been inducted into the National Speakers Association Hall of Fame for achievement in the speaking profession. He is the...
by admin | Sep 12, 2019 | 77WABC's "Mind Your Business", Jewish Home Article
Joe Hart is currently a major influence when it comes to building one of the most iconic brands in the business and education industry. Joe is the President and CEO of the world renowned Dale Carnegie Training. Dale Carnegie is famous for building and shaping young...
